EVP Message House and Visual Framework IDEA An EVP Message House and Visual Framework in order to provide a solution for employer concerns about formulating and delivering messages efficiently that emphasize the strengths of the organization for the target audiences. With an EB Tone of Voice guideline our goal was to create consistency and uniformity in both online and offline outputs. IMPACT An enhanced experience in the phases of: ✔ Recruitment ✔ Onboarding ✔ Retainment RESULT ❑ 20 ambassador stories ❑ 13.000 career landing page link clicks ❑ 196.000 reach ❑ 81.731 video views